Bursting with flavour
A rainbow of fruity tastes
in every bite.
Berel & Shmerel brings colour, flavour and joy to every occasion with our delicious kosher gummy beans.
Discover our sweets
A rainbow of fruity tastes
in every bite.
Sweet little moments
for the whole family.
Great for parties, gifts
and everyday treats.
A fun and chewy sweet
that everyone enjoys.
Two delicious varieties. Endless enjoyment.
A fruity favourite with a smooth, chewy bite.
A tangy twist for those who love a little zing!
Perfect for every moment, big or small.
The heart behind the happy
It began with a mother who wanted to bring a little extra joy to her children’s day.
In a home filled with the familiar rhythms, there was always something special about getting ready for Shabbos and Yom Tov: the table being set, family coming together, and children hoping for a little treat to share. She wanted a sweet that felt just right for those moments delicious, colourful and fun to pass around.
The first batches weren’t quite there. So the family tasted, talked and tried again. They worked through one version after another, adjusting the flavour and chew until each little bean brought the smile they were looking for.
That same care is at the heart of Berel & Shmerel: joyful kosher sweets made for sharing around the Shabbos table, at Yom Tov visits, and in the everyday moments that bring family close.